This analysis of Sandwich Blitz, Inc. is being done to analyze the Strengths, Weaknesses, Opportunities and Threats in order to aid in the decision pursue a large-scale expansion of their brand. This analysis is being presented to Dalman Smith, President and Chief Executive Officer and Lei Lee, Vice President and Chief Financial Officer.
To help understand Sandwich Blitzes strengths, we looked into internal processes like the products being sold, location strategy and senior leadership’s commitment to quality and customer service. Sandwich Blitz specializes in organically grown food ingredients and health conscious beverages. With the growing conscience on healthy eating this is a positive strength for the operation in this area. The company’s location strategy is also considered a strength, placing shops around hospitals, universities and office parks to provide a fresh healthy alternative to eating. Finally, the commitment to quality and customer service corporate leadership has is also a strength, this is evident by the company’s motto, “Where our quality, freshness, and customers always come first”.
A company’s weaknesses is a negative liability or can be looked at as an area for an opportunity for growth. Sandwich Blitz’s organizational structure and indecisiveness to grow should be looked at as a weakness. The company is in dire need to restructure some of the corporate responsibilities, the CEO and CFO cannot and should not be the catch all for all company problems. Their responsibilities need to be in the growth and ensuring the financial future of the company. As stated above the company’s location strategy is a strength but this strength can turn into a weakness if leadership is not inept to change. Large-scale expansion needs leaders that are willing to step out of the box and rethink all strategies.
Analyzing opportunities that the company could use to its advantage, we’ll look at its impressive return on investment...